Cambridge Analytica offers new defense of 2016 practices

Aaron Brown
April 2, 2018

Some of the data that Cambridge Analytica harvested from Facebook is still circulating, despite what both companies have said, according to a British investigative report. "I know we can do better", he says. "Yes, SCL/CA works in India and has offices there". The ICO has launched an investigation into Cambridge Analytica and we are assisting with this.

In a statement, Facebook identified the "research app used by psychologists" as "this is your digital life", and the social network said 270,000 people downloaded the app developed by University of Cambridge psychology professor Dr. Aleksandr Kogan.

It comes after the scale of Facebook's data collection measures was revealed last week, which included logs of incoming and outgoing calls and SMS messages from Android phones, dating back years. The routinization of data breaches has made the experience of being one of the masses whose information was disclosed nearly frictionless for the average consumer.

The data breach scandal got murkier on Wednesday when a UK-based whistleblower, who exposed alleged data breaches by Cambridge Analytica (CA), named the Janata Dal (United) as a client during the 2010 Bihar elections.

"Aggregate IQ has never been and is not a part of Cambridge Analytica or SCL", the company has stated. "Or I'll Google something vague like baseball and see if the advertisements start on Facebook - they often do", she says over email. Any time you interact with a third-party developer - games such as FarmVille and apps that show you what your profile photo would look like if you were older or a different gender, or tell you what the most popular song was the year you graduated from high school - you are giving your data to Facebook and to that developer.

It's fun to have a high friend count, but as the Cambridge Analytica incident proved, your data could be vulnerable through your network.

"When you look at the accumulation of evidence", he said, "I think it would be completely unreasonable to come to any other conclusion than this must be coordination, this must be a common objective plan".

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"As much as SCL would like to take credit for the Senate Republicans' victories in 2014, I think more credit should be given to Morgan Carroll for helping draw politically motivated maps that ousted an incumbent Democrat and gave us the opportunity to win the majority". After Facebook contacted us in December 2015 we deleted all GSR data and took appropriate steps to ensure that any copies of the data were deleted.

These databases are lucrative, as it helps Facebook target ads at specific individuals or groups.

Following its admission, that it failed to handle the data breach, Facebook lost 58 billion Dollars in shares within a week. Many users find it intrusive and hard to disable.

"Our responsibility now is to make sure that this doesn't happen again", Zuckerberg says.

"One of the secrets of Facebook's success has been that the more people who use Facebook, the more integral it becomes to its customers". "If most of the people who like the same pages that you do - such as Ben and Jerry's ice cream - identify as liberal, then Facebook might classify you as one, too", The New York Times reported in 2016. "Just that they had that information, whether it was... accurate or not, was really unsettling to me that they had all of that information". Also, lawmakers said that the Facebook co-founder has to appear before US Congress.

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