Diageo pulls YouTube ads over child exploitation videos

Alicia Cross
November 29, 2017

In response to the report, YouTube said in a statement, "There shouldn't be any ads running on this content, and we are working urgently to fix this". If you don't know, YouTube Go is a lightweight version of the YouTube with more features such as video downloading and more.

Several major companies suspended their advertising campaigns on YouTube on Friday after learning their ads were displayed on videos that appeared to sexualize children.

Vice President of Product Management at YouTube Johanna Wright shared the platform's plans to address these issues on YouTube's official blog.

In addition, this lightweight version of the YouTube app is created to work with older, slower phones, such as ones with a low amount of storage space. The company has expanded its enforcement guidelines for removing child-endangering content that features minors, even when that isn't the uploader's intent.

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However, these weren't the last issues to emerge. The results, first reported by BuzzFeed, were also spotted by some users on the site, but have since been removed and were gone when tested in a private browser. "Earlier today our teams were alerted to this terrible autocomplete result and we worked to quickly remove it", the company told BuzzFeed News on Sunday. "We are investigating this matter to determine what was behind the appearance of this autocompletion", a Google said.

In the past week, YouTube said, it has removed more than 150,000 videos featuring children that had been targeted by pedophiles in the comments section, and also disabled comments for over 625,000 videos. The same happened in March of the current year when advertisers stopped spending for advertisement on YouTube in against of racist videos and in June YouTube demonetized around 3 million videos showing such content, and now the figure raised up to 5 million.

YouTube has attracted more controversy over brand safety, after a new report revealed that top brands were unknowingly running ads on videos containing content that was inadvertently appealing to paedophiles.

Some creators have expressed concern about how the platform changes will affect other people who get caught by the demonetisation update. Vice claims that the reason that the problem with YouTube has been highlighted is that a lot of parents consider YouTube to be an acceptable source of knowledge and information for their children.

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