Facebook hires over 1000 to review ads

Aaron Brown
October 5, 2017

Schiff told CNN that the intelligence committee would be investigating the MI and Wisconsin posts, which were reportedly part of Russia's massive ad campaign.

To the surprise of precisely nobody, managing over 1.2 billion users on a platform that doesn't really care what they do and say as long as it's not too obviously illegal has turned out to be beyond both people and clever computer algorithms.

"Forty-four percent of the ads were seen before the USA election on November 8, 2016, fifty-six percent were seen after the election", Elliot Schrage, Facebook's vice president for policy and communications, said in a new post on Monday.

The Menlo Park, California-based company said that apart from hiring more people, they are also working on recognizing the patterns that trigger the potential meddling, and send such ads to the human moderators. They touched on topics ranging from "LGBT matters to race issues to immigration to gun rights", he added.

"Roughly 25% of the ads were never shown to anyone", Schrage wrote.

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Until now, it was unclear which areas of the country the Russians had been targeting with their Facebook ads.

Special prosecutor Robert Mueller and parliamentary committees investigate possible links between Trump's campaign team and Russian Federation. We did use this as a signal to help identify these ads, but it wasn't the only signal. Here's what we learned from Facebook's latest disclosures. He also maintains an "Outperform" rating on Facebook (FB) stock and predicts the social network will generate $39.9 billion in 2017 revenues, largely from advertising - an estimate that remains unchanged in light of Facebook being in the news. To begin with, it's promising to make ads more transparent - it's writing tools that will let you see all the ads a Page runs, not just the ones targeting you.

This is an issue we have debated a great deal. The last election may feel like it happened just yesterday, but the next election is fast approaching and we must move quickly to put in place guidelines that prevent foreign nationals from using online advertising platforms to influence our democratic process.

Do you now have a complete view of what happened in this election?

Special Counsel Robert Mueller and congressional committees are investigating possible links between President Donald Trump's campaign and Russian Federation. "Our internal investigation continues". We know that our experience is only a small piece of a much larger puzzle.

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